Cloud Services and Competitive Advantage

An intelligent office platform is not only about running today's work more efficiently. It lays the groundwork for the converged services a company will need next. A cloud environment is the practical place to run IoT, big data and mobile services together.

With that foundation, a company can analyse data as it arrives, personalise what it offers, and build business models that were not possible before. Cloud-based services — manufacturing traceability built on blockchain, AI-assisted technology-management consulting — can be folded into existing operations rather than replacing them. Seen this way, the platform is less a tool than the thing that carries a company's next stage of growth.